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Markus J. BEYRER
“Employers are committed to promoting healthy workplaces for all ages. This is important to deal with the challenges posed by an ageing population. It is important for companies to take account of the age profile of their employees when managing occupational safety and health at the workplace, as part of their overall prevention strategies. We need to look at how workers can remain in employment longer, in good health, and productive over the course of their working lives. At the same time, we should avoid generalising and stereotyping people according to age. We hope that the campaign will assist employers by providing them with useful information and tools in this respect. We are looking forward to actively engaging in the campaign”.
BUSINESSEUROPE is committed to working together with the European Agency as well as other relevant actors to promote the campaign. We will reach out to our member federations, individual companies to raise awareness of the business case for preventive health and safety actions, including in the area of active-ageing and healthy workplaces for all ages. We will reach out to other relevant actors to highlight the need to develop simple, adaptable and effective tools to help companies take action. We will ensure that employers’ views are part of the debate.
BUSINESSEUROPE will work with the European Agency and other relevant actors to promote the campaign. We will reach out to our member federations and individual companies to raise awareness of the business case for preventive health and safety actions, including in the area of active ageing at the workplace. We will do so via a dedicated page on our website and by other electronic means. We will join others in calling for simple, adaptable and effective tools to help companies take action. We will highlight that companies are committed to fostering and promoting active ageing and healthy workplaces for all ages.
Av. de Cortenbergh, 168
r [dot] smith [at] businesseurope [dot] eu
+32 (0)2237 6511
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